Jeff Waters | | (401) 405-1196 | Cumberland, RI

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A 17 year veteran of the CAD/CAE product development market. I’ve been onsite with over 800 manufacturing companies teaching/selling the best ways to cut time & cost from the R&D process. My network (1500+ LinkedIn connections) is made up mostly of CAE customer, prospect, and vendor contacts.

My most rewarding career experiences have centered around two areas:

  • Introducing customers to new ways of creating productivity & profit.
  • Mentoring Application Engineers and salespeople to success.

Work Experience

CyDesign Labs
Director, North American Sales | Jan 2013 – May 2013

  • Designed go-to-market direct sales process
  • Evaluated SaaS pricing models
  • Provided mfg industry insight to Silicon Valley dev team
  • Company ran out of funding before completing sellable product

MSC Software
Account Manager | 2011 – 2013

  • CAE sales and territory development
  • Responsible for all new business in RI, CT, and NY
  • Major account management (existing customers)

Americas CFD Business Development Leader | 2011 – 2011

  • Manage launch of new CFD product in the Americas
  • Build pre-sales technical team
  • Teach and manage existing regional sales teams
  • Deliver on year 1 Americas quota starting with unknown product
  • (MSC killed relationship with 3rd party CFD provider after 6 months)

SpaceClaim Corporation | Account Executive | 2008 – 2010

  • Enterprise CAD/CAE software sales
  • Grew a new engineering software category: 3D Concept Modeling
  • Mentored inside sales team in effective prospecting techniques
  • Proved sales strategies around the value of fast CAD model simplification for CAE
  • Created “Bid Modeling” strategy to introduce the use of fast 3D with sales teams
  • Won Tyco Electronics $700k worldwide deal (still largest in SpaceClaim’s history)

Blue Ridge Numerics, Inc (Now an Autodesk company)
1999-2008 | Employee #7
Account Executive | 2008

  • CFD (Computational Fluid Dynamics) software sales
  • Managed 130 existing customers in 8 Southeastern states
  • Ran pilot “farmer” sales program to grow software usage within user base
  • Managed Worldwide Motorola customer accounts
  • Consulted on web 2.0 customer support strategy

Product Marketing Manager | 2007-2008

  • Authored 9 industry targeted whitepapers about CFD value proposition
  • Promoted whitepapers through industry magazines & trade journals
  • Generated largest number of sales leads in company history

Director, Northeast Operations | 2000-2006

  • Responsible for CFD software sales in NY, New England, and Eastern Canada
  • Grew customer base from 8 to 160 companies
  • Prospecting / cold-calling madman
  • Honed skill selling $30k engineering software solution at VP & C level
  • Hired & trained 3 direct application engineers
  • Later trained & managed 2 of these AEs in sales

Application Engineer | 1999-2000

  • Joined small CFD software startup as employee #7
  • Toured tech support, training, and application engineering roles for seasoning
  • Created company’s first Demo CD lead generation piece

Electronic Data Systems (EDS, now an HP company)
Mechanical Engineer | 1995-1999

  • EDS Contract Engineer for General Motors & Delphi
  • Electric vehicle product development
  • Plastic part design, system life testing, crash testing, fastener engineering
  • Airflow and electronics cooling design
  • Created CAD based (Unigraphics) system to automate progressive die design


Rose-Hulman Institute of Technology
Terre Haute, Indiana
Bachelor of Science, Mechanical Engineering, 1995